The first show ever to feature Rocky and Bullwinkle was Jay Ward Productions' Rocky and His Friends. It ran from September 29, 1959 to September 3, 1961 on ABC and was seen on Saturday evenings from 6:30 to 7:00.
The main plot line featured Rocky, the flying squirrel, Bullwinkle, his devoted companion, Mr. Big, the evil midget, and his Pottsylvanian accomplices, the infamous Boris and Natasha.